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01 / Credit Rating Advisory

A clearer understanding of the rating process. A better-prepared credit story.

A credit rating can influence a company's access to funding, lender confidence and borrowing terms. Yet strong business performance alone may not fully convey a company's credit strengths. The quality of financial information, the treatment of key risks, the funding structure and the way management explains its business and financial position all matter.

Leapfrog Advisory Solutions helps companies prepare for credit assessments, navigate rating-agency engagement and communicate their credit profile with greater clarity. The advisory draws on Sudhir Kumar's 21+ years of credit rating and credit assessment experience, including 15 years in ratings analytics, spanning diverse sectors and experience in rating committee deliberations.

The rating process

What does the credit rating process involve?

A rating agency assesses a company's creditworthiness using its own methodology, considering financial performance, business risk, industry conditions, cash flows, debt obligations, liquidity and other relevant factors.

The process generally involves:

  1. 01

    Initial assessment and preparation

    Understanding the company’s business, financial position, borrowing requirements and key credit considerations.

  2. 02

    Information and documentation

    Organising financial data, management information and supporting explanations required for the assessment.

  3. 03

    Management discussions

    Responding to questions about business performance, strategy, financial risks and future plans.

  4. 04

    Rating evaluation

    The rating agency conducts its independent assessment and determines the rating.

  5. 05

    Rationale and ongoing review

    Understanding the key drivers of the assigned rating and preparing for subsequent reviews and changes in the company’s credit profile.

The precise process and requirements vary by agency, instrument and assignment.

How Leapfrog adds value

An independent perspective. Personally led.

Understand the credit profile before the assessment.

Draw on an experienced credit assessor’s perspective to identify factors supporting or constraining the company’s credit profile, examine potential vulnerabilities and identify gaps in analysis or preparedness.

Present the credit story with clarity and evidence.

Bring greater analytical depth to the presentation of business strengths, financial performance, risk mitigants and strategic context, with an understanding of how these factors interact in a credit assessment.

Navigate rating-agency engagement.

Support management in preparing for discussions, addressing queries, organising responses and coordinating the rating process.

Understand the rating rationale and what comes next.

Interpret the key considerations underlying an assigned rating and identify areas that may warrant attention in future financial and business decisions.

When advisory can help

When can credit rating advisory help?

Credit rating advisory may be relevant when:

  • Your company is seeking its first external credit rating.
  • You need an independent assessment of your credit profile and potential rating range.
  • You want to strengthen your credit profile and address key rating constraints.
  • You want to present your perspective to the rating agency following a rating assessment.
  • You want to understand an outlook revision or how a credit watch placement can be resolved.
  • You are planning a major capex, merger, acquisition or refinancing that could affect your credit profile.

The appropriate scope of support depends on the company’s circumstances, objectives and stage in the rating process.

FAQ

Credit Rating Advisory: Frequently Asked Questions

What does Leapfrog Advisory Solutions do?

Leapfrog provides independent credit rating advisory to companies, supporting rating preparedness, rating-agency engagement, the presentation of credit strengths and the understanding of key rating considerations.

How does Leapfrog Advisory add value?

Leapfrog Advisory brings an independent credit perspective shaped by 21+ years of credit rating and credit assessment experience of its founder, including 15 years in ratings analytics. Its founder has worked across diverse sectors and progressed from presenting cases to rating committees to serving as a committee member and chairing rating committees. This experience helps bring depth to the assessment of a company’s credit profile, identify potential areas of concern, evaluate the interplay between business and financial risks, and prepare management to address credit-related questions with greater clarity. The advisory combines this analytical perspective with practical support through the rating process.

Does Leapfrog assign credit ratings?

No. Credit ratings are assigned by independent rating agencies. Leapfrog provides advisory support to companies navigating the rating process; it does not issue credit ratings.

Who should consider credit rating advisory?

Companies seeking a first-time rating, preparing for a rating review or looking for independent support in addressing rating-related concerns may benefit from the service. The relevance and scope of an engagement depend on the company’s specific requirements.

Which industries does Leapfrog work with?

Leapfrog Advisory engagements are sector-agnostic. It draws on its founder’s experience across a diverse range of assignments spanning manufacturing corporates, infrastructure and BFSI, bringing a broad credit assessment perspective to each engagement.

How long does a credit rating advisory engagement take?

Timelines depend on the company’s preparedness, the complexity of its business and financial structure, the availability of information and the rating agency’s process. The scope and expected milestones can be discussed at the outset.

How do we get started?

You can reach out to us by email or WhatsApp, or schedule a consultation with us to discuss your requirements and next steps.

Start a conversation

Preparing for a credit rating assessment?

A focused discussion can help clarify your requirements, identify areas where preparation may be useful and determine the appropriate scope of advisory support.

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